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Atturra vs NRI Australia (formerly ASG Group): Which MSP is Better? | The MSP Playbook

Article 2026-06-12

Atturra vs NRI Australia (formerly ASG Group)

A detailed comparison of two major Australian Managed Service Providers.

Feature Atturra NRI Australia (formerly ASG Group)
Overall Score2.93.4
TypeAggressive AcquirerEnterprise Integrator
Employees1000-15001000-1500
Founded20211996
HeadquartersSydney, NSWPerth, WA (Parent: Tokyo, Japan)
Revenue$339.9MPrivate
Salary Range$75,000 - $150,000$75,000 - $150,000
SpecialtiesOracle Services, SAP, Cloud, Enterprise ApplicationsOracle Services, SAP, Cloud, Managed Infrastructure
CertificationsOracle Partner, SAP Partner, Microsoft Partner, AWS PartnerOracle Partner, SAP Partner, Microsoft Partner, AWS Partner
Green FlagsGrowing rapidly — lots of new opportunities
Good technology focus
Some teams have genuine technical depth
Japanese ownership provides stability
Good government relationships
Strong in Western Australia
Red FlagsBelow-market salaries
Rapid acquisition-driven growth creates integration issues
Cultural inconsistency across acquired companies
Limited career progression
Japanese parent creates cultural friction
Below-market salaries at senior levels
Limited career progression for non-Japanese speakers
Acquisition-driven growth creates integration issues
Worker ProsRapid growth means new opportunities
Technology-focused
Some technical teams are excellent
Stable employment
WA market strength
Government contracts
Worker ConsBelow-market salaries
Acquisition integration is bumpy
Cultural inconsistency
Limited career progression
Below-market salaries
Cultural friction
Limited progression

Which MSP Should You Choose?

Both Aggressive Acquirer and Enterprise Integrator have strengths and weaknesses. Your choice depends on your priorities — whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.