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Netlink Group vs Optus Business: Which MSP is Better? | The MSP Playbook

Article 2026-06-12

Netlink Group vs Optus Business

A detailed comparison of two major Australian Managed Service Providers.

Feature Netlink Group Optus Business
Overall Score3.73.0
TypeWA Mid-MarketTelco / Enterprise
Employees100-2002000-3000
Founded20011991
HeadquartersPerth, WASydney, NSW (Parent: Singapore)
RevenuePrivatePrivate
Salary Range$70,000 - $145,000$75,000 - $145,000
SpecialtiesManaged Services, Mining & Resources, Cloud, NetworkingCybersecurity, Cloud, Network Services, Managed Services
CertificationsMicrosoft Partner, Cisco Partner, AWS PartnerMicrosoft Partner, AWS Partner, Cisco Partner, Fortinet Partner
Green FlagsGood work-life balance
Technology focus		Singapore Telecom parent provides stability
Strong telecommunications backbone
Good benefits package
Red FlagsSmall scale
Below-market salaries		Telco culture — IT services are secondary
Below-market salaries
Limited career progression
Bureaucratic decision-making
Worker ProsTechnology focus
Work-life balance		Stable employment
Good benefits
Telecommunications expertise
Worker ConsSmall scale
Below-market pay		IT services are secondary to telco
Below-market salaries
Bureaucratic culture
Limited career progression

Which MSP Should You Choose?

Both WA Mid-Market and Telco / Enterprise have strengths and weaknesses. Your choice depends on your priorities — whether that's career growth, salary, work-life balance, or technical exposure.

Use the side-by-side comparison tool for a deeper look, or check out individual profiles for detailed employee reviews.